Saturday, August 9, 2008

Are Real Estate Professionals Wasting Their Money On Newspapers?

Are Real Estate Professionals Wasting Their Money On Newspapers?

Real estate professionals continue to spend their money on print media with diminished return and in many cases the money is being wasted. As a result of this shift we are experiencing a major shift away from traditional newspaper print marketing to lower cost high return marketing.

Listed Below are Five Concepts for Low Cost Personal Promotion and Marketing.


Websites: The National Association reports in their 2007 Home Buyers and Sellers Profile that 81% all buyers start their home hunting efforts by use of the internet.

Referrals: top producers are reporting that referral now account for approximately 60 to 70 percent of all their business.

Sphere of Influence: Effectively working your sphere of influence will product high quality business over time.

Online Social Networking: is opening up a whole new world of unparallel business opportunities that now connect people world wide.

Person to Person Networking: People like to do business with people that they know, like, and trust. Business relationships take time and efforts to develop. Make the commitment to networking.

There are no quick fixes in personal promotion and marketing states from were you are, and it will take about a year of continue efforts to have your name to be recognized in your target market. Your efforts will be rewarded a flow of customers and lower cost marketing.

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