Motivational Power Quote
Persuasion the Art of Influence
“I like
to think of sales as the ability to gracefully
persuade, not to manipulate a person or persons into
a win – win situation.”
Bo Bennett, author
As I see it. . . . . . . .
Persuasion the art of influence
You know that the customers would like
to move forward in the sales process . . . . but with their personality type they’ve
having a difficult time in making decisions.
What do you do?
Do you help your customer to move
forward with gentle persuasion, or do you drop the customer because of their
lack of action? Without the customer taking action the sales process come to a
dead stop. A customer that can’t make a decision has made the decision . . . .
the decision of inaction.
The sales professional role is to assist
the customer in making good decisions and creating a win – win situations for
them. Many customers do need the assistants of the sales professional to help
them . . . . with the decision making process.
The customer who can’t make a decision
creates . . . . a lose – lose situation for themselves.
The art of gentle persuasion is the
ability of the sales professional to guild the customer through the sales
process and . . . . in many cases guiding the customer through the decision
making process.
A sales professional has to have the
courage to step up to help their customer.
Gentle persuasion is a soft approach in
assisting customers to make decisions and is not pushy or manipulative activity.
It’s an act to help the customer to arrive at a win –win conclusion with your
help.
When the customer needs your assistants
in making a decision . . . . be there
for them and help them. As sales professional guild your customer through the
decision making and sales process successfully.
Persuasion is an art of influence . . .
. and the art of helping you to help your customer to make a good decision.
©2013 Lou Ludwig, Sales and Management
Consultant Success Coach, Speaker, Trainer and Author
